# Vendoora > Vendoora is the agentic commerce platform that helps retailers and service businesses get discovered, recommended and sold through AI agents. No upfront platform fee. Vendors pay only when a sale is generated. Vendoora is operated by Orchid Box Limited (company no. 06775716, 27 Old Gloucester Street, London WC1N 3AX). Contact: support@vendoora.com. ## What Vendoora does - Makes products and services easier for AI agents, LLMs and shoppers to understand, compare and recommend. - Cleans, enriches or creates product feeds. Structures service pages into AI-ready listings. - Provides marketplace checkout (Stripe Connect), where the vendor remains the seller and fulfiller of record. - Manually verifies every business before approval. ## Pricing - No upfront platform fee for approved launch partners. - 7.5% of net product revenue per successful sale, dropping to 5% on net sales above £100,000 per month. - Stripe processing fees apply separately. Commission excludes VAT, shipping, refunds, cancellations, chargebacks and returns. - Services: pay-per-lead, pay-per-booking or custom performance-based pricing. ## Key pages - [Home](https://vendoora.io/): overview and vendor application. - [How It Works](https://vendoora.io/how-it-works): application, verification, optimisation, the payment and order flow. - [Pricing](https://vendoora.io/pricing): fees and pricing FAQ. - [For Services](https://vendoora.io/services): agentic commerce for service businesses. - [Marketplace](https://vendoora.io/marketplace): example product and service listings. - [Apply as Vendor](https://vendoora.io/apply): vendor application form. ## Editorial All Vendoora guides and articles are written by [Terisa Able](https://www.linkedin.com/in/terisa-able-110988131/), a journalist and website editor who also writes for [Secret Salons](https://secretsalons.com/author/terisa-able/). She covers commerce technology, product discovery and business listings. ## Guides & articles - [What Is Agentic Commerce? The Complete 2026 Guide](https://vendoora.io/article): definition, how agent-led purchases work, the industry timeline, and how retailers and service businesses can prepare. - [How AI Agents Choose Which Products to Recommend](https://vendoora.io/how-ai-agents-choose-products): structured data signals, trust layers, and why some products get skipped. - [How Product Feeds Affect AI Visibility](https://vendoora.io/how-product-feeds-affect-ai-visibility): why clean, structured feeds are the foundation of agentic commerce. - [Optimise Your Product Descriptions for LLMs](https://vendoora.io/optimise-product-descriptions-for-llms): writing copy that AI agents can parse, compare and recommend. - [Why Your Shopify Feed Is Not Ready for AI Commerce](https://vendoora.io/shopify-feed-not-ready-ai-commerce): six gaps in default Shopify feeds and how to fix them. - [From Search Keywords to AI Recommendations](https://vendoora.io/search-keywords-to-ai-recommendations): how discovery is shifting from keyword matching to intent reasoning. - [How Service Businesses Can Prepare for AI Assistants](https://vendoora.io/service-businesses-prepare-ai-assistants): structuring service listings so agents can recommend and book. - [The Future of Marketplace Discovery](https://vendoora.io/future-of-marketplace-discovery): three generations of marketplaces and why structured data wins. - [A Retailer's Guide to Agentic Commerce](https://vendoora.io/retailers-guide-agentic-commerce): plain-English explainer and five-step action plan for retailers. ## Comparisons - [Vendoora vs Traditional Marketplaces](https://vendoora.io/vendoora-vs-traditional-marketplaces): how Vendoora differs from Amazon, eBay and Etsy on commission, seller of record, fees and AI agent discoverability. Vendoora charges 7.5%/5% with no upfront fee and you remain the seller of record. Marketplaces typically take 15–30% and own the customer. - [Vendoora vs Product Feed Management Platforms](https://vendoora.io/vendoora-vs-product-feed-platforms): how Vendoora differs from feed tools like Feedonomics, Channable and Productsup. Feed platforms are subscription tools that distribute feeds to channels. Vendoora is a commission-only sales channel that optimises data for AI agents and includes checkout. ## More on agentic commerce - [Agentic Commerce for UK Retailers: What to Do Right Now](https://vendoora.io/agentic-commerce-uk-retailers): practical 2026 action plan for UK retailers preparing for agentic commerce. - [The Agentic Commerce Protocol: How Stripe and OpenAI Changed Checkout](https://vendoora.io/agentic-commerce-protocol-explained): what ACP is, how it works, and what it means for merchants. - [AI Shopping Agents Compared: Who Recommends What and Why](https://vendoora.io/ai-shopping-agents-compared): ChatGPT, Google, Perplexity and other AI shopping agents compared. - [How AI Agents Book Services](https://vendoora.io/how-ai-agents-book-services): how agentic commerce works for salons, trainers, clinics and professional services. ## Vendor spotlights - [IronCore Fitness: From Thin Listings to AI-Recommended Brand](https://vendoora.io/ironcore-fitness-spotlight): case study on structured data transforming a fitness retailer's visibility. - [Atelier Hair Studio: Winning Bookings Before the Click](https://vendoora.io/atelier-hair-studio-spotlight): how a Manchester salon became discoverable through AI agents. ## Key facts about agentic commerce - Agentic commerce is online shopping where AI agents find, compare and buy products or services on a customer's behalf. - AI agents reason over structured product data. Products with weak or inconsistent data are often skipped entirely. - The Agentic Commerce Protocol (ACP), developed by Stripe and OpenAI, powers Instant Checkout in ChatGPT. - Businesses that are not "agent-ready" risk being invisible while competitors win the recommendation.